Our Experience

Experience

With over 25 years of agency and client-side experience, As well as a refreshing sense of accountability for results, Marketing Performance Group has the skilled team that can better support a wide range of your marketing needs. Whether you are looking to improve the way you are buying your media, trying to expand the breadth of your Internet marketing plans, or merely needing to update your company’s website, MPG will assign a team of professionals with the specific skill set to cost effectively accomplish your goals.

From experience, we know the first step in planning and executing any marketing campaign is developing a sound strategy. Marketing Performance Group creates this strategic platform based on your overall business objectives, your unique business model and the specific goals for each project or campaign.

Our media planning and buying staff has years of experience at both large agencies and at large client companies. They have experience designing and executing media plans on a national, regional and local basis. In fact, over the past several years, MPG has purchased local advertising in over 400 different cities across the U.S. MPG planners and buyers have experience in all forms of traditional media … television, radio, newspaper, outdoor, and other “away-from-home” media channels. In addition, because our clientele is so diverse, we are constantly being called upon to buy broadcast media in a variety of methods — fixed placement, direct response, and on a per-inquiry basis. The members of our media team have the negotiating skills to dramatically reduce your traditional media costs and improve the efficiency of the buys.

On the interactive side, our Internet team has the creative, technical and analytical skills necessary to drive your Internet marketing plans … whether you need assistance in designing a more effective web site, improving the results from your search marketing efforts, or want to create and implement a social media strategy. We stay up-to-date on the most current methodologies and industry best practices to achieve top performance in search and display programs. When it comes to executing the plans, we don’t farm the work out to other companies that may not share our passion for your results.

Over the years, Marketing Performance Group has worked with clients in a broad range of industries. These categories include:

Casino Gaming Casual Dining Financial Services Professional Serv.
Education Retail Entertainment Media
Automotive Medical Equipment Travel Telecommunications

About MPG

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Joel Rovics

MPG has played a key role in the success we have achieved over the past three years at all three Gila River Casinos … and in the fantastic Grand Opening of our newest casino, Vee Quiva Hotel & Casino. Your team at MPG has been available 24/7 and thoroughly understands the fast-paced environment in which we operate.

Joel Rovics
Corporate Director, Marketing , Gila River Gaming Enterprises.

2019-09-10T22:32:56+00:00

Joel Rovics
Corporate Director, Marketing , Gila River Gaming Enterprises.

MPG has played a key role in the success we have achieved over the past three years at all three Gila River Casinos … and in the fantastic Grand Opening of our newest casino, Vee Quiva Hotel & Casino. Your team at MPG has been available 24/7 and thoroughly understands the fast-paced environment in which we operate.

Susan O’Connell

MPG consistently develops the most strategic and innovative business plans designed to accomplishment your goals and objectives. They utilize the newest technology, the latest media concepts and the most comprehensive list of resources. I have 100% confidence in their approach to marketing and media management supported by their flawless execution, research and analysis.

Susan O’Connell
Executive Vice President/COO, Pearl River Resort

2019-09-10T22:09:41+00:00

Susan O’Connell
Executive Vice President/COO, Pearl River Resort

MPG consistently develops the most strategic and innovative business plans designed to accomplishment your goals and objectives. They utilize the newest technology, the latest media concepts and the most comprehensive list of resources. I have 100% confidence in their approach to marketing and media management supported by their flawless execution, research and analysis.

Louis Rippner

Since we hired MPG, we’re more confident in the quality of our ad plans. We know our advertising is growing our business.

Louis Rippner
President, Compass Furniture

2019-09-10T22:28:39+00:00

Louis Rippner
President, Compass Furniture

Since we hired MPG, we’re more confident in the quality of our ad plans. We know our advertising is growing our business.

Richard Kline VP

You guys [MPG] are five-star in your field!

Richard Kline
VP, Operations, CMS Group, Inc.

2019-09-10T21:36:20+00:00

Richard Kline
VP, Operations, CMS Group, Inc.

You guys [MPG] are five-star in your field!

Gene Graham

MPG’s knowledge of both traditional and Internet marketing has been a perfect combination for our business.

Gene Graham
EVP , JK Harris & Co.

2019-09-10T22:18:32+00:00

Gene Graham
EVP , JK Harris & Co.

MPG’s knowledge of both traditional and Internet marketing has been a perfect combination for our business.

Gene Graham

MPG’s knowledge of both traditional and Internet marketing has been a perfect combination for our business.

Gene Graham
EVP , JK Harris & Co.

2019-09-10T22:03:13+00:00

Gene Graham
EVP , JK Harris & Co.

MPG’s knowledge of both traditional and Internet marketing has been a perfect combination for our business.

Susan Scheirer

MPG has been [a] true partner in every sense. The plans they delivered were always strategic and they continually strove to explore or create new media opportunities that gave us unbelievable coverage, for very little cost. The MPG team is smart, quick-thinking and the fact they can keep pace with the changing needs of our casino is a testament to their dedication. MPG rocks!

Susan Scheirer

Dir. Of Advertising & PR, Seminole Hard Rock Hotel & Casino

2019-09-10T21:48:01+00:00

Susan Scheirer

Dir. Of Advertising & PR, Seminole Hard Rock Hotel & Casino

MPG has been [a] true partner in every sense. The plans they delivered were always strategic and they continually strove to explore or create new media opportunities that gave us unbelievable coverage, for very little cost. The MPG team is smart, quick-thinking and the fact they can keep pace with the changing needs of our casino is a testament to their dedication. MPG rocks!

Larry Deutsch

The value-added media promotions MPG developed for us have made our in-store events extremely successful.

Larry Deutsch
Jenss Décor

2019-09-10T22:11:57+00:00

Larry Deutsch
Jenss Décor

The value-added media promotions MPG developed for us have made our in-store events extremely successful.